This was a very clever PR idea which made use of a popular topic on social media. They also began the Twitter hashtag #TaxiForBieber which drew attention to the stunt.
Sunday, 10 March 2013
Taxi For Bieber
After Justin Bieber made headlines by turning up two hours late for his concert recently GetTaxi saw an opportunity for a PR stunt. They sent one of their Taxis printed with the slogan 'Taxi For Bieber' to his hotel to ensure he wasn't late for a second time.
This was a very clever PR idea which made use of a popular topic on social media. They also began the Twitter hashtag #TaxiForBieber which drew attention to the stunt.
This was a very clever PR idea which made use of a popular topic on social media. They also began the Twitter hashtag #TaxiForBieber which drew attention to the stunt.
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